
GAME-CHANGING SOFTWARE FOR MATERIAL HANDLING
Troax recognized the benefits of Configura’s software, which has helped them excel in a competitive industry.

How Dematic Streamlines material handling solutions with CET
Simplifying Troax Warehouse Design
From receiving to shipping, companies operate under the pressures of next-day delivery created by the boom in online shopping. As a result, manufacturers in the material handling industry need to design and implement warehouse solutions quickly. This is where Configura’s software shines.
Designing warehouses and related material handling solutions – with highly complex scopes of work and configurations – requires a significant investment. Each project demands a complete, thorough and detailed analysis in order to produce an effective solution. Projects also require a variety of skills from different departments, leading to many handover points where information is often redrawn or recalculated manually.
As the material handling industry has evolved, manufacturers have used in-house solutions to design and plan warehouses and large spaces – but these solutions, historically disconnected from one another, create more complexity in the sales and order process.

Troax employee using Configura's software


Troax's CET Extension
Troax Overcame Sales Challenges with Configura
In 1995, Troax began searching for software to support and improve the quotation and sales process for the company’s property protection products. The search led to Configura.
Today, Troax has 300 users benefitting from the solution – and saving the company time, money and resources in the process.
“When a customer reaches out to use our products, we are not the most important piece of building their system – much like pallet racks or conveyors are – customers come to us after those primary products. So it’s very important that our ordering process is very easy,” said Martin Ask, digital business developer for Troax.
Easier ordering and faster quotes for Troax customers
Configura’s rules-based software eliminates human errors that often occur when quotes are generated manually. Behind the scenes, the software handles the complexity of Troax’s products so the sales process can be as quick and efficient as possible.
The software lets users produce detailed quotes for large, complex projects within the same day or even in a matter of hours. The order process for customers is easy to understand and enhances communication. Configura’s 3D rendering capabilities allow customers to see exactly what they order.
“The industry in general has higher expectations than ever before and the time customers expect to spend on purchasing our product systems is becoming less and less. Our customers expect us to supply them with 3D renderings, layout drawings, a complete materials list and pricing. Our sales team relies on the software to deliver on customers’ demands and to sell our product quickly and efficiently. It makes the sales process so much easier for us, our sales team and our customers,” said Ask.

Machine guarding system from Troax
MORE CASE STUDIES

Dematic, a global leader in warehouse automation, optimizes operations with Maestro, its custom platform built on CET Material Handling. Maestro enables teams to design, visualize, and implement complex systems with unmatched precision and speed, boosting productivity and customer satisfaction.
Dematic Case Study
For more than 50 years, NEDCON has led the way in steel storage systems. NEDCON is headquartered Doetinchem, Netherlands with manufacturing in Pardubice, Czech Republic and global branches across Europe and the United States. NEDCON also offers its products through a reseller network.
SUNON CASE STUDY
Finnish furniture company Martela made the decision to move over to CET Commercial Interiors after nearly 25 years on the Configura platform. The vision: to create a seamless process flow by integrating CET with their PLM and CRM systems.
MARTELA CASE STUDY